Label Lingo: Making Sense of Probiotic Labels

Picture this. You're standing in the supplements aisle looking for just the right probiotic to meet your needs. You pick up a product that looks interesting, take a peek at the label and find yourself inundated with words and ingredients you’ve never seen or heard. Don’t worry. We’re here to help you navigate probiotic labels with confidence.

Probiotics are identified by a genus, species and strain. (Hello, flashback to seventh grade science class!) Here’s a peek at how that classification looks on a label.

Strain Graphic

The two most common words you’ll see on a probiotic label are Lactobacillus and Bifidobacteria. These two things represent the genus. (Remember, probiotics are good bacteria; they’re actual living organisms.)

Lactobacillus, Explained
Lactobacillus is the name of good bacteria that is predominantly found in your small intestine. Typically, Lactobacillus is a type of probiotic that helps maintain the healthy function of the small intestine and provides benefits of immune health and overall digestive balance.* Names like rhamnosus, acidophilus, or gasseri are usually found after and tell us the specific species of Lactobacillius. The series of numbers or letters after the species tells us the strain.  The species and strain will point to the specific health benefits you can expect from that probiotic.

Breaking Down Bifidobacteria
Bifidobacteria, on the other hand, are good bacteria that are primarily found in the large intestine or colon. They are great at promoting regular, daily bowel habits and are especially important as we age, since most adults typically experience a natural decline of Bifidobacteria as they get older.* On a label, Bifidobacteria are also followed by a series of numbers that represent the species and strain. Remember, the species and strain will help you understand the specific health benefits you can expect from that probiotic.

Working Together to Fortify from Within
You’ll find various combinations of both Lactobacilli and Bifidobacteria in our Fortify products. For example, our Fortify 30 Billion Age 50+ Probiotic contains three strains of Bifidobacteria to support colon health and regularity in aging adults.* The product also contains two strains of Lactobacilli to provide overall digestive balance and support immunity.

Our Fortify 30 Billion Daily Probiotic contains five strains of Lactobacilli to support overall digestive balance and immunity, and two strains of Bifidobacteria to help support colon health.


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